An Ongoing Series of Internet Marketing Seminars and Events!
How to Start a Successful Podcast and Optimize Your YouTube Channel (Jan 13, 12pm ET)
Part 3 of our webinar series is focused on creating content through Podcasting and Video, including how to start and record a podcast, and how to optimize your YouTube channel for search.
How to Develop and Effective SEO Action Plan for 2021 (Dec 9, 2020)
How to Develop an Effective Law Firm Content Marketing Plan for 2021 (Nov 17, 2020)
Search & Social Strategies
McDougall Interactive is hosting a half-day seminar on November 17, 2016, from 10:30-3:30, in Danvers, MA.
Learn why most search and social campaigns fail and discover strategies that actually work. Authority Marketing that positions you and your team as experts is THE secret sauce to online success. Learn more at searchsocialseminar.com or register now.
Harvard Business School – Business Export Forum
John McDougall is speaking December 5th, 2015, at the Business Export Forum, presented by the Entrepreneurship Students Club of Harvard Business School. His topic is Authority Marketing: 6 Essential Steps To Becoming A Visible Expert
Fuel Lines Ad Agency New Business Conference: Nashville TN
Come hear John McDougall speak at Friday, October 9 2015 at 10:00 a.m.
Improve new business leads with Authority Marketing: Leverage SEO and expert positioning!
Based on Google patents and documents, which explicitly state that Google prefers experts and authorities, this talk with show you how positioning your agency and team members as thought leaders is critical to digital marketing success.
LMA Annual Regional Conference
Come hear John McDougall speak at the LMA-New England 2014 Annual Conference on November 13 & 14, 2014. Last year’s conference was titled The Future of You: Taking Control of Change.
Building on Harvard Law professor David Wilkins’ keynote speech at the 2014 LMA National Conference, a theme expanded in the June 2014 edition of LMA’s Strategies magazine, the LMA focused on how to be “forward thinking” in our rapidly evolving roles as legal marketers and business development personnel. Watch this space for more details on this upcoming conference.
May 21, 2014
Join us at McDougall Interactive for a free one-hour seminar featuring Google advertising and small business experts.The exclusive event, where Google executives will be present via live online conferencing, takes place May 21, 2014, at McDougall Interactive headquarters, 5 Cherry Hill Drive, Danvers, MA 01923. Call 978-750-8000 to RSVP.
We’ll provide refreshments; all we need is your company.
According to John McDougall, McDougall Interactive President, “This exclusive free event will help companies accelerate sales using Google ads and tactics. We are honored to be part of the elite Google Partner program – and to be connected to the most powerful advertising experts and platform in the world.”
Featured speakers include:
Arjan Dijk, VP, Global Small Business Marketing
Helping small businesses succeed on the web, Arjan authored The Small Think Big Book, sharing unique insights, inspirational stories, and actionable ideas to help small businesses thrive in a hyper-connected marketplace.
Fred Vallaeys, Google AdWords Evangelist
Showing how to maximize a business online, Fred demonstrates navigating online advertising and expanding online presence through smarter insights – leading to greater customer engagement with digital ads.
Ben Wood, Director, Channel Sales Americas
Explaining how to work and win with an agency, Ben discusses how small businesses should approach working with an agency, resources the Google agency team provides, and the importance of working with an online professional.
John McDougall, Author of Web Marketing On All Cylinders
Whether you’re a website owner, marketing director, or a CEO, Web Marketing On All Cylinders is an accessible guidebook that explains how to improve your company’s bottom line by making your marketing tactics work symbiotically and seamlessly. Featured are essential tips and advice on web strategy, SEO, paid search, social media marketing, analytics, public relations, conversion optimization, blogging, content, local search, mobile, and email marketing.
May 14, 2014
Public Relations in the Age of Digital Influence & Authority
John Cass, Senior Vice President of Marketing at McDougall Interactive explores how public relations continues to grow in relevancy for businesses as clients grow their influence through digital authority. Author of the first corporate blogging survey in 2005 John Cass has been a long-time watcher of the increasing importance of corporate influence through corporate owned digital channels. Today that influence increases as Google, Microsoft (Bing), Facebook, LinkedIn and Twitter compete for market share by designing their search services to highlight digital influencers. Technology channels have engineered their methods of recognition of digital influence to reflect the online eco-system. John explores how companies have to use PR and influence to achieve rankings and recognition in digital channels.
For more information and registration, visit the PRSA site here.
March 27, 2014
John McDougall will be speaking on Search Engine Optimization at the Westchester/Fairfield Chapter of PRSA.
2014 North Shore Business Expo
Reserve Today! Largest B2B Expo north of Boston
Thursday, March 13, 2014 – 8am-4pm
Doubletree Hilton North Shore Hotel
Danvers, MA 01923
On Thursday, March 13th, Executives will be meeting at the 2014 North Shore Business Expo from 8 a.m. to 4 p.m. The North Shore Business Expo is the largest B2B Expo north of Boston. The 2014 Business Expo is a unique way to showcase your Company for over 2500 qualified potential customers or clients all in one day. Do Business with fellow Expo exhibitors as well! Visit McDougall Interactive representatives at our booth!
March 10, 2014
Read My Lips Radio
John McDougall joins host Bonnie D. Graham for a discussion about digital marketing:
Whether you’re a website owner, marketing director, or a CEO, John McDougall’s book, Web Marketing On All Cylinders: Kick-Start Your Online Presence, explains how to improve your company’s bottom line by making your marketing tactics work symbiotically and seamlessly.
January 23, 2014
John McDougall joins host Lewis Harrison for an ongoing series of discussions about digital marketing.
January 22, 2014
Listen to John McDougall discuss the latest trends in internet marketing on Sirius 110, The Maggie Lynton show at 11:30am.
January 16, 2014
John McDougall joins host Lewis Harrison for an ongoing series of discussions about digital marketing.
LMA Annual Regional Conference
Come hear John McDougall speak at the LMA-New England 2014 Annual Conference on November 21 & 22, 2014 at the Revere Hotel, Boston MA.
The Future of You: Taking Control of Change
Building on Harvard Law professor David Wilkins’ keynote speech at the LMA National Conference, a theme expanded in the June 2014 edition of LMA’s Strategies magazine, the LMA is focusing on how to be “forward thinking” in our rapidly evolving roles as legal marketers and business development personnel.
Social e Conference by Banker & Tradesman
Thursday – July 18, 2014
Hyatt Regency in Boston
John McDougall will speak from 3:30 to 4:30 on Internet Marketing Strategy.
https://www.cvent.com/events/social-e-conference/event-summary-cd44df5c95f64a3b84c8345f76463d30.aspx%20Hyatt%20Regency%20Boston
North Shore Chamber of Commerce Breakfast Seminar
Topic: Web marketing strategy and how to drive inbound leads without having to make cold calls
North Shore Chamber of Commerce Conference Room, 5 Cherry Hill Drive Danvers MA
8:00 to 8:45 John McDougall to Speak on Inbound Marketing Strategy
8:45 to 9:00 Brian-Logan Reid to Speak on how inbound lead gen is quickly replacing the old style cold calling methods but how networking in person is alive and well!
Our own seminar series – Search and Social Double Whammy
Wednesday – November 6, 2013
Burlington Marriot in Burlington Ma
Numerous McDougall Interactive team members and associates will speak from 8am to 5pm
https://www.searchsocialseminar.com/agenda
Money For Lunch Online Talk Show
August 1 2013 at 12:55 PM Central Time
Special Guest: John McDougall
https://www.moneyforlunch.com/
Firm Future Conference for New England Legal Professionals
Boston, Massachusetts – December 1, 2010
The Massachusetts Bar Association and The Warren Group is hosting The New England Legal Professionals for Firm Future – The Practice Management and Legal Technology Conference December 21, 2010, at the Copley Marriott, Boston.
Law firm managers will hear featured speaker John McDougall, President of McDougall Interactive –- outline “Your Internet Marketing Strategy for 2011.”
Hosted by The Warren Group and Massachusetts Lawyers Journal: thewarrengroup.com
https://www.cvent.com/events/firmfuture-conference/archived-ee65226b49b54a3c9346e45600f69fd2.aspx
Bank Horizon Conference
Atlantic City, NJ, November 9, 2010
The New Jersey Bankers Association – njbankers.com – will hear featured speaker John McDougall, President of McDougall Interactive – outline “Your Internet Marketing Strategy for 2011.”
Hosted by The Warren Group and bankhorizons.com
The Great New England Credit Union Show
Boston, Massachusetts – April 19, 2010
The Massachusetts Credit Union League and The Warren Group are hosting The Great New England Credit Union Conference April 21, 2011, at the Holiday Inn, Boxborough, MA
Credit Union managers will hear featured speaker John McDougall, President of McDougall Interactive –outline “Refining Credit Union Marketing Strategies.”
Hosted by The Warren Group and greatcushow.com
Google Adwords
Certified Partner
IAC Award
Winner
Market Motive
Certified Partner
HubSpot
Certified Partner
