School and College Marketing by a Team of Proven Experts
Time is one of your greatest assets; consider the time you devote to your students and faculty, and the time you spend enriching your school’s programs.
So it’s understandable that digital marketing may be the last thing on your mind. And yet, a consistent, coordinated message is an absolute necessity to encourage the proper perception of your school’s or college’s brand and attract new students.
Because online marketing has grown increasingly complex and integrated, it’s not always practical for a busy marketing professional to seek out graphic designers, a webmaster, an SEO firm, social media strategists, and a PPC specialist to handle the entire roster of a college’s Internet marketing needs.
That’s why, when it comes to finding the right marketing mix, it’s in your best interest to find a specialized agency who understands school and college marketing with a focus on generating quality leads.
Stephen Immerman of Montserrat College of Art
Steve Immerman, President of Montserrat College of Art, talks about how McDougall Interactive has helped his college expand enrollment and fundraising.
How we can help you
McDougall Interactive, a boutique marketing agency based in Gloucester, MA, has over 20 years of experience and the proven expertise to implement strategies that will put your school in front of prospective students.
Here are some of the schools we have worked with
Together, we know what it takes to build your school’s online reputation, to get solid leads, and to increase enrollment.
We not only focus on the technical aspects of SEO, SEM and social media — we also paint a well-rounded picture of your college that demonstrates to prospective students that your institution provides value they’ll carry with them for life.
Search
- Organic SEO
- Google ad management
Social Media
We can set up, design, and manage your accounts on the following platforms:
- YouTube
Content Development Services for Schools
- Tagline creation after branding research and strategy
- Video services
- Article writing
- Ebooks
- Blogs
- Infographics
Design
- Website design
- Landing page design and conversion optimized content
- Print ads
What you should do now
Please fill out our FREE marketing strategy form or call us today at 978-750-8000 if you would like to discuss how we can increase student leads and overall enrollment for your school.
Google Adwords
Certified Partner
IAC Award
Winner
Market Motive
Certified Partner
HubSpot
Certified Partner
